Borsen.dk writes on GN Store Nord & Apple

As reported by newspaper Borsen.dk and confirmed to it by the company, Danish hearing aid and headsets manufacturer GN Store Nord A/S (OMX: GN) and Apple Inc (NASDAQ: AAPL) have entered into an agreement. This had become evident from the presentation of new Apple products and software given on Monday night. GN’s headsets are marketed globally under Jabra brand and had revenues of more than 2 million DKK last year. They have been available in Apple stores since last year, and given that there is (at least thus far) no official company notice, the change may not be so material. GN has recently launched a lot of new Jabra headsets targeting the youth and early adopters such as downloading music to your mobile phone.